{"id":27007,"date":"2025-06-04T15:53:41","date_gmt":"2025-06-04T13:53:41","guid":{"rendered":"https:\/\/one-dna.com\/?p=27007"},"modified":"2026-11-02T02:06:54","modified_gmt":"2026-11-02T01:06:54","slug":"westfield-white-city-installazione-temporanea","status":"publish","type":"post","link":"https:\/\/one-dna.com\/it\/westfield-white-city-installazione-temporanea\/","title":{"rendered":"Un\u2019installazione temporanea in erba sintetica per Westfield White City"},"content":{"rendered":"<p>Evergreens UK ha recentemente completato un\u2019installazione di erba sintetica su larga scala presso l\u2019iconico centro commerciale Westfield White City di Londra. Il progetto faceva parte del Summer Garden stagionale del centro, uno spazio all\u2019aperto pensato per permettere ai visitatori di rilassarsi e seguire i grandi eventi sportivi, tra cui Wimbledon.<\/p>\n<p>Per questa installazione Evergreens ha scelto l\u2019erba sintetica ONE-DNA\u2122, unendo resa estetica e requisiti pratici di posa e rimozione.<\/p>\n<h4>Pensata per un uso temporaneo<\/h4>\n<p>Le installazioni temporanee presentano spesso sfide particolari. Le superfici devono essere posate rapidamente, offrire prestazioni affidabili per tutta la durata dell\u2019evento ed essere rimosse in modo efficiente alla fine.<\/p>\n<p>Il progetto di Westfield White City dimostra come le scelte di materiale e di posa possano rispondere a questi requisiti. L\u2019erba sintetica ONE-DNA\u2122 era progettata in 100% PE (un solo polimero), con una composizione dei materiali trasparente e un approccio documentato alla gestione dei materiali.<\/p>\n<h4>Una posa rapida ed efficiente<\/h4>\n<p>L\u2019installazione copriva quasi 2.000 m\u00b2 ed era suddivisa in due zone distinte: una sezione superiore di circa 1.200 m\u00b2 e una sezione inferiore di circa 800 m\u00b2.<\/p>\n<p>Nonostante le dimensioni del progetto, la posa \u00e8 proceduta in modo efficiente. La sezione superiore \u00e8 stata completata in un solo giorno, compresi l\u2019intaso di sabbia e i bordi smussati. La sezione inferiore \u00e8 seguita in circa cinque ore.<\/p>\n<p>Per rispondere alla natura temporanea dell\u2019installazione, Evergreens ha utilizzato un sistema di fissaggio non invasivo su misura, che non lascia tracce permanenti dopo la rimozione e mantiene la stabilit\u00e0 per tutta la durata dell\u2019evento.<\/p>\n<h4>Una collaborazione in crescita<\/h4>\n<p>Dopo il successo dell\u2019installazione sono gi\u00e0 stati pianificati altri progetti. Evergreens si \u00e8 aggiudicata tre nuove zone, per un totale di circa 1.200 m\u00b2, in un\u2019altra sede Westfield, oltre a due ulteriori aree di circa 600 m\u00b2 presso lo stesso White City.<\/p>\n<p>Il progetto dimostra come le installazioni temporanee su larga scala possano trarre vantaggio da una pianificazione accurata, da metodi di posa efficienti e da scelte di materiale ponderate.<\/p>\n<p><em>Aggiornamento, ottobre 2026: questo articolo riflette la gamma ONE-DNA\u2122 al momento della pubblicazione, basata sul polietilene (PE). Oggi ONE-DNA\u2122 comprende anche un percorso 100% PO; veda <a href=\"\/it\/technology\/\">Tecnologia<\/a> per gli attuali percorsi di materiale.<\/em><\/p>\n<p><strong>Approfondimenti:<\/strong> <a href=\"\/it\/one-dna-events\/\">Eventi<\/a> \u00b7 <a href=\"\/it\/where-to-buy\/\">Dove acquistare<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Evergreens UK ha recentemente completato un\u2019installazione di erba sintetica su larga scala presso l\u2019iconico centro commerciale Westfield White City di Londra. Il progetto faceva parte del Summer Garden stagionale del centro, uno spazio all\u2019aperto pensato per permettere ai visitatori di rilassarsi e seguire i grandi eventi sportivi, tra cui Wimbledon. Per questa installazione Evergreens ha&#8230;<\/p>\n","protected":false},"author":7,"featured_media":14789,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[318],"tags":[],"class_list":["post-27007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-progetti"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Westfield White City: erba sintetica temporanea ONE-DNA\u2122<\/title>\n<meta name=\"description\" content=\"Evergreens UK ha posato quasi 2.000 m\u00b2 di erba sintetica ONE-DNA\u2122 per il Summer Garden di Westfield White City a Londra, con un fissaggio non invasivo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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